This is hatne.

Hatne Forehead

The problem nobody talks about

Hats are great.
Hat acne? Not so much.

Traditional hats trap everything against your skin.

Sweat

Sweat

Oil

Oil

Sunscreen

Sunscreen

Makeup

Makeup

Foreheads are thanking us.

A removable, washable liner keeps sweat, oil, and bacteria off your skin.

Mariah

“i stopped having hairline breakouts with this hat.”

Mariah, Los Angeles

Leah

"finally, a hat that doesn’t give me zits. and i love the customization with the cords!"

Leah, Bozeman

Becky

"i stopped wearing hats because the dirty fabric irritated my skin, not anymore."

Becky, Tucson

Caroline

"old makeup on my hat liner was causing irritation. washing a hat has never been this easy."

Caroline, Brooklyn

Syd

"my skin didn’t even know i was wearing a hat. and i love the cord + charm combo, so cute."

Syd, Brooklyn

Janie

"this is the only hat i'll wear on runs — the liner absorbs all the sweat, then i just throw the liner in the wash."

Janie, New York

REMOVABLE, WASHABLE LINER

100% certified organic cotton liners

NO DYES + NO CHEMICALS + NO IRRITATION

SKINCARE-GRADE SOFTNESS

LINER & WASH BAG INCLUDED

REMOVABLE, WASHABLE LINER

100% certified organic cotton liners

NO DYES + NO CHEMICALS + NO IRRITATION

SKINCARE-GRADE SOFTNESS

LINER & WASH BAG INCLUDED

Pick your Clean Hat style.

What’s included: Hat, Liner, Liner Wash bag.

Dad Hat

100% cotton 6-panel hat

$60

Sport Hat

Polyester 6-panel hat

$60

Trucker Hat

100% cotton 5-panel hat with structured front panel

$65

The Liner

Removable, washable, skincare-grade cotton

The Hat

Three styles, multiple color ways.

The Wash Bag

Keeps your liner fresh, wear after wear.

RDV9 Floating Kit
Lake Days Charm Collection

Lake Days Charm Collection

Hats that are clean and cute.

Haley
Haley

“That breakout photo up top? That's my forehead.”

I had hatne for years, and every hat made it worse so I designed the hat I couldn't find. Now I love wearing hats again, and I hope you do too!

xx, Haley

ENGINEERED FOR SKIN

FAQs

After a couple wears - basically whenever you'd wash a workout top.

Every other hat has a sewn-in liner you can't clean. Our liner snaps out, goes in the wash, and snaps back into the hat.

Adjustable strap, fits most adult sizes.

Air dry it - keeps the shape and the fit.

200+ happy foreheads

Your forehead is waiting

Free economy shipping on all bundles.